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admin Site Admin
Joined: 11 Feb 2003 Posts: 311 Location: Los Angeles
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Posted: Mon Jul 07, 2003 3:58 pm Post subject: PPC consolidation |
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Findwhat owns Espotting, Google has adwords syndication and who knows how long Yahoo will continue to use Overture.
When creating PPC campaigns, it is important to be as focused as possible. Try to be thrifty when creating your advertising campaigns because clicks can rack up fast, but you wont sell if you don't target effectively.
Last edited by admin on Mon Jul 07, 2003 5:14 pm; edited 1 time in total |
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DanThies
Joined: 11 Jun 2003 Posts: 11 Location: Texas
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Posted: Mon Jul 07, 2003 5:05 pm Post subject: |
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Or you can do what I do, and just use Adwords. :D
My experience is probably not universal, but the conversion rate on Overture has been steadily declining, and the rate for Adwords has actually gone up since they started serving more context advertising with Adsense. |
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Abter
Joined: 22 Dec 2006 Posts: 5
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Abanermodick
Joined: 23 Dec 2006 Posts: 4
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Sterten0
Joined: 24 Dec 2006 Posts: 2
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